There are a few ways to spot a millennial, from their side parts to skinny jeans, obsession with avocado toast and calling dogs “doggos.” But on TikTok, it’s more obvious than that. Every social media platform was all once ruled by millennials but since TikTok’s inception, it’s been Gen Z’s playground, with 60% of users
Growing up history lessons in the UK primarily consisted of the first and second world war, Britain’s victories, and the role of a few peacemakers in allowing us to live in what we’ve been told is now a fair and equal society. I remember Britain always being portrayed as either powerful (the empire) or the
Black creators on TikTok have repeatedly been erased from the app’s mainstream cultural narrative since its release and it’s a problem the platform needs to address now. Just a couple of weeks ago, a clip of TikTok star Addison Rae performing eight popular dances on The Tonight Show Starring went viral. It’s a very awkward
You can hardly move for YouTuber apologies at the moment, and the latest to join their ranks is beauty guru James Charles. Known for his bold and colourful style of makeup, the 21-year-old vlogger faced up to a new round of child grooming accusations in his latest video, “holding myself accountable”. More a confession than
If you’ve been following coverage of the upcoming elections for London’s next Mayor, you might think the candidacy of Piers Corbyn – yes, Jeremy’s brother – is the story. Or that the newsworthy candidate is Laurence Fox, the former actor who has tasked himself with launching a UK franchise of MAGA. But here’s the thing
Among the likes of Lilly Singh and Liza Koshy, David Dobrik is one of the biggest YouTubers to make it to Hollywood. A prominent figure on Vine – the short-form video app that created a generation of digital talent before TikTok even existed – Dobrik eventually sought further success on YouTube where he became known
Her 1.2 million Instagram followers are there for impeccable styling, so it was no surprise when Victoria Magrath teased plans to launch her own fashion line in 2020. After pushing out a questionnaire for feedback on what the In The Frow audience wanted from the brand, Victoria got to work behind the scenes. This was
In 2021, Meghan Markle and Prince Harry finally broke their silence in an interview with Oprah Winfrey about the former’s experience as a participating member of the British Royal family. The couple also shared they had moved to America to protect their son’s and their mental health. The Duchess of Sussex cited racism, difficult relationships
And so it begins: Twitter is officially losing itself. For a social media platform that has spent so long avoiding the integration of new features to prevent morphing into its competitors, it’s safe to say that the tech giant has caved. And to be honest with you, I’m not pleased in the slightest. Twitter has
The past year has taken a toll, and the experts know that. Therapists, psychiatrists and counsellors have embraced TikTok wholeheartedly to talk us through how we’re feeling and explain why we act the way we do, and it’s great – for the most part. They helm the majority of the app’s health and wellbeing content,
One day while scrolling through YouTube in 2013, I came across the now infamous fight scenes between drag icons Willam Belli and Phi Phi O’Hara during season four of RuPaul’s Drag Race. The drama and nerve had me instantly hooked and I began watching every season in earnest, allowing myself to get sucked into the
TikTok is one of the biggest marketing tools catapulting music artists to viral stardom. However, while I strongly believe it is changing how some artists are making music – check out my thoughts on this here – there’s no denying that for others it has become one of the best digital marketing strategies since dance