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10 influencers with incredible secondary interiors Instagram accounts

Spending time indoors is the great 2020 equalizer. Forced to focus on our surroundings, many spent the year transforming their houses into something that felt more like a home. For influencers starved of material, these transformations lend themselves to great content. However, for those who regularly specialise in topics other than furniture and contractors, the...

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Influencer academics, scientists and doctors for expert views and opinions

If there was ever a year in which we mastered statistics, became experts in charts and graphs, were able to make complicated calculations/risk assessments in our heads, it’s been 2020. Not only that, but in a year of socio-political upheaval we have sought gravitas, real information and side-stepped spin. The result? Influencer experts – namely...

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Tales from the good life: 10 influencers sharing stories from their allotments

It could be the result of an increased desire for outdoor space due to the lockdowns of 2020. It might be thanks to a growing awareness of climate change and the need to live more sustainably. Regardless of the reason behind it, an interesting development from the past 12 months has been the spike in...

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Six influencers with remarkably good news stories in 2020

At last some good news. After a biblically testing year, when Covid-19, wildfires, lies and misdirection spread across the globe, it looks like there is cautiously cause for a little celebration: a vaccine, courtesy of Turkish scientists and a US/German pharmaceutical giant. Light at the end of the tunnel, a break from all the doom-scrolling,

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UK-based American influencers for Thanksgiving 2020 campaigns

The UK loves a celebration and any excuse for a good old-fashioned knees up, even if the holiday in question is borrowed from our neighbours across the pond. Thanksgiving (November 26th) will always be an American tradition, but with more US citizens than ever choosing to settle down, study and explore Britain (approximately 200K people),

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