Aperitivo time: The Italian food and drink traditional set to rise this summer via creator cocktail content

By Almha Murphy - 27 Apr 2026
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Posted by Almha Murphy in Trending Influencers

3 weeks ago

As summer hits the UK, the Italian aperitivo is becoming a pre-party staple. #Aperitivo has 244,000 posts on TikTok and over 7.1 million on Instagram. Consisting of a dry, bitter cocktail and small nibbles, the trend sees food and drink creators bringing la dolce vita to the kitchen. Earlier this year, food creator Javi Garciamo’s…

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