Cleaning creator Bea Elton on winning content formats, her free cleans for people in need and options for brands

Posted by Abby Oldroyd in Case studies

1 month ago

Self-taught cleaning influencer Bea Elton (Clean With Bea) has a gift for storytelling. The creator began documenting the process of cleaning her rented London flat online after she was made redundant in December 2023 and quickly engaged the internet with her cleaning transformations, witty voiceovers and educational content. Just six months after launching her platform,…

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