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#CleanTok has 71.6 billion views: Here’s what posts get the best engagement and who to work with for cleaning campaigns

Posted by Abby Oldroyd in Analysis

12 months ago

From rug transformations to spring cleans and decluttering hacks, TikTok is home to a long line of cleaning enthusiasts sharing their top tips and generating thousands of followers in the process. Google data show searches for “cleaning” spiked from 22 May to 18 June 2022 and again from 15 January to 4 February 2023. As many…

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