Christmas partywear campaigns 2024

Three data-led strategies for partywear campaigns 2024: 47% of top fashion content features one look

By Caroline Edwards - 06 Sep 2024
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Posted by Caroline Edwards in Strategy

2 years ago

CORQ’s data analysis of the most engaging influencer fashion posts from January to August 2024 reveals the content formats driving the most audience interest in styling and shopping. Brands should utilise these to ensure visibility of party wear campaigns and accelerate sales throughout the Christmas period. 67% of the top posts were Reels and 33%…

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