Drive to Survive: Formula 1 takes over TikTok following the success of Netflix series

By Emilie McMeekan - 25 Mar 2022
View Insight

Posted by Emilie McMeekan in Trends

4 years ago

And just like that, two new seasons have begun –  Formula 1 had a fast and furious start with the Bahrain Grand Prix last weekend and Formula 1: Drive to Survive season four spun back onto Netflix, straight into pole position worldwide. These events have also meant billions of views on TikTok as the triumvirate relationship of…

Membership Required

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial

Already a member? Log in here

Ask CORQ

Get personalised insights with CORQ’s private AI, powered by live data feeds, analysis technology and our ever-growing bank of intelligence produced by experts and editors.
Let’s go