The autumn issue of EE72, the luxury fashion magazine by Edward Enninful, had a theme: Made in the ’90s. Readers could choose from nine covers featuring current supermodels wearing iconic ’90s outfits and archival imagery from the decade’s runway stars: Gigi Hadid in that Versace dress (originally worn by Elizabeth Hurley). Linda Evangelista photographed by Steven Meisel. Fashion…
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EE72 is an advert for Edward Enninful’s little black book and in a talent-led era, that’s smart marketing