Fragrance influencers in the Middle East: 12 creators who are experts in advising on all things scent

Posted by Chloe James in Trending Influencers

2 years ago

If perfume has an ancestral home, it’s the Middle East. Fragrance has long been a part of the region’s culture and it’s only getting bigger. The Middle Eastern market is projected to reach $4.4 billion in 2027, with Saudi Arabia and the UAE making up its two biggest clients. Ingredients like oud and musk have become synonymous with…

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