Flash Trend: meet the fit-fluencers driving engagement with size inclusive content on TikTok and Instagram

Posted by Abby Oldroyd in Trending Influencers

1 year ago

In February 2020, fashion model Denise Mercedes launched a TikTok series called #StyleNotSize in collaboration with photographer Maria Castellanos. The series documents the pair trying on the same garments, discussing the fit on different body shapes and rating their comfort. This was to encourage other women to embrace fashion trends regardless of their size and change the fashion industry…

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