How 5 parenting brands are working with creators plus data analysis of the top sponsored and organic posts

Posted by Abby Oldroyd in Analysis

1 month ago

From pregnancy to the terrible twos and raising teens, parents at all stages are documenting the trials and tribulations of parenthood on Instagram and TikTok. As parents continue to turn to the internet for advice, exchange ideas and discuss challenges, the online community shows no signs of slowing down. Currently, #ParentsofTikTok has 1.9 million posts…

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