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How Screenshot Media utilised the rise of street interviews to engage Gen Z on fashion, sport and politics

Posted by Dina Zubi in Case studies

3 weeks ago

Screenshot is a media company and agency, with several successful social accounts – Screenshot for entertainment and culture, Offtrend for fashion and beauty, and Sportd for sports content. CORQ spoke to Grace Duncan, strategy director at Screenshot, about the power of vox pops, employee-led formats and the key to creating content that engages Gen Z….

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