Influencer strategy for restaurants: 52% of top performing content is by travel influencers and aimed at tourists

Posted by Sara McCorquodale in Strategy

5 months ago

Q4 is a crucial time for the hospitality industry as tourists flock to the UK, keen to be part of festive dining and shopping experiences. VisitBritain forecast 38.7 million people would travel here in 2024 meaning tourism levels would almost be back to pre-pandemic figures. Many restaurants rely on having a buoyant festive run-up to…

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