In June 2021, the Advertising Standards Authority (ASA) introduced its list of non-compliant social media influencers. Often referred to as its “name and shame” list, it is used to call out repeat offenders “routinely failing to clearly disclose when they are advertising to consumers on their social media channel.” The initial list consisted of Chloe Ferry, Chloe Khan, Jodie Marsh and Lucy Mecklenburgh,…