Zohran Mamdani’s historic win as the next mayor of New York made headlines across the world. The 34-year-old democratic socialist’s message resonated far beyond New York thanks to his strong social strategy and masses of dedicated supporters. This is what brands and creators can learn from the successful campaign. Creator mindset Mamdani adopted an influencer-centric,…
Niko Omilana’s London Mayor race proves YouTubers could win at politics if they wanted to