International Day of Friendship 2024: Key data on sponsored and organic content to inform friendship-led ads

Posted by Dina Zubi in Analysis

3 days ago

Taking place on 30 July, International Day of Friendship has been an opportunity to highlight some of the most valuable relationships in life since the event was proclaimed by the UN General Assembly in 2011. Friendship content is evergreen in the creator world, from podcasts duos and vlogger BFFs to twinning outfits. The calendar day…

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