Korean influencer brands: inside the success stories and failures across beauty, fashion and food

Posted by Dahee Chung and Hyemi Na in Reports

6 months ago

Korean influencers go beyond the role of simply introducing new products and sharing their personal insights. Thanks to their loyal audiences, influencers are often the front salesman of a brand, driving sales and brand visibility. After gaining countless experiences throughout a wide variety of brand partnerships, some creators utilise their years of industry insight to…

This content is for Academic Programme, Consultant Free Trial, Enterprise, Consultant, and Test members only.
Login Join Now