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Middle East: What to expect from successful summer content as temperatures soar and residents seek cooler climes

Posted by Chloe James in Analysis

1 year ago

A summer in the Gulf is like no other. With daily temperatures hitting the mid-40s, the weather goes from hot to unbearable and many residents of the UAE, Saudi Arabia, Kuwait, and other countries flee abroad to ride out the season from afar. Inevitably, that has a huge impact on the region’s content. While there…

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