Ramadan marks a month-long shift for the daily routine of millions of Muslims across the world. For those documenting their day-to-day life online, this also means a shift in the tone, genre, and format of their content – especially on TikTok. According to Gulf Business, engagement soared by 22% during Ramadan in 2021. Users spend…
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Brands should know better than to ask Black creatives to work for free during Black History Month – especially following 2020 pledges