Sneakernomics: How Germany became Europe’s largest streetwear market, forecast to be worth £41B by 2030

By Chloe James - 11 Apr 2026
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Posted by Chloe James in Analysis

2 months ago

Streetwear is booming in Germany. As of 2024, the country’s streetwear market was valued at £21.82 billion. By 2030, this number is expected to soar to £41.11 billion, making it streetwear’s largest market in Europe. Social media has played a significant role in Germany’s growing role in streetwear culture. Homegrown brands such as Andreas Murkudis,…

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