fbpx

South Korea: How virtual influencers have created both a multibillion dollar industry and an ethical dilemma

Posted by Dahee Chung and Hyemi Na in Analysis

11 months ago

Korean virtual influencers represent infinite strength and eternal youth, and they model for brands, release music and even throw the first baseball pitch as celebrity guests. As more and more virtual influencers enter the scene, their roles within the industry are continuously evolving and growing beyond the role of brand ambassadors. These digital personas are…

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial