The great game show: Creators like Nella Rose and Bov Boys are achieving cut-through against traditional TV with gamified YouTube series

By Chloe James - 02 Oct 2026
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Posted by Chloe James in Analysis

1 week ago

YouTuber Nella Rose went back to school for her YouTube series Set 8. The show follows Rose trying to win the “ultimate school trip” to Brazil by going back to the classroom with a handful of fellow creators, where she tries to pass her maths, science and English GCSEs. Its first episode – which is…

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