The Kathryn Turner effect: Marks & Spencer’s employee ecosystem is a case study in brand world-building

By Caroline Edwards - 25 Sep 2026
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Posted by Caroline Edwards in Case studies

2 weeks ago

“Hi, I’m Kathryn Turner, director of product development at M&S Food” has ignited something in the nation. It’s a unifying call, signalling that greatness is about to be unleashed and taste buds will be dazzled. Turner has worked at Marks & Spencer for more than 30 years, but she only just became the face of…

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