The NFT market boom in South Korea explained: Platforms, prices, artists, brands and criticisms to be aware of

Posted by Dahee Chung and Hyemi Na in Analysis

8 months ago

South Korea’s non-fungible token (NFT) market is booming and various artists and brands are launching projects to capitalise on its success. The first thing to note is that Millennials and Gen Z are the main consumers here. As with buying a limited edition product from their favourite brand, they value purchasing NFTs. They are attracted…

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