TikTok business strategy: Boyfriend beauty drives millions of views as the duo trend builds for summer 2025

Posted by Emilie McMeekan in Strategy

1 week ago

Welcome to CORQ’s weekly analysis of how brands and creators are using TikTok to garner attention, communicate with consumers and boost sales.  Boyfriend beauty is the latest duo trend Bridget is a newlywed content creator who has been diagnosed with breast cancer. Her husband Mike hopped on her account and asked the TikTok community what…

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