TikTok business strategy: “Day in the life” vlogs are the winning format for campaigns with macro talents

Posted by Emilie McMeekan in Strategy

1 month ago

Welcome to CORQ’s weekly analysis of how brands and creators are using TikTok to garner attention, communicate with consumers and boost sales.  Audiences want vlogs from macro talents The humble “Day In The Life” (DITL) vlog is back and audiences love it. Central Cee, rapper and entrepreneur, is having an extremely busy 2025 with his…

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