TikTok business strategy: PerfumeTok’s widespread appeal explained plus 9 of the best UK influencers

Posted by Emilie McMeekan in Trending Influencers

12 months ago

Passionate communities are the bedrock of the TikTok experience. PerfumeTok is no different, with 3.2 billion views on the platform (#fragrancetok is just shy of one billion) and a veritable powerhouse of creators who analyse, search for their followers’ signature scents and lend their noses in the hunt for beautiful fragrances and their dupes. The…

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial