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TikTok business strategy: SpaceNK’s cross-generational gifting connects with Alpha teens and Millennial mums

Posted by Emilie McMeekan in Strategy

3 weeks ago

Welcome to CORQ’s weekly analysis of how brands and creators are using TikTok to garner attention, communicate with consumers and boost sales.  Unboxing with mini-me OG content creator Louise Pentland has been in the social eye since 2010 – as has her 14-year-old daughter, Darcy. Know to fans as Baby Glitter, she does occasional hauls…

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