fbpx

TikTok business strategy: Wholesome dad content is driving viral success for luxury and entertainment brands

Posted by Emilie McMeekan in Strategy

2 weeks ago

Welcome to CORQ’s weekly analysis of how brands and creators are using TikTok to garner attention, communicate with consumers and boost sales.  2025 is year of the dad In 2024 “Taylor Swift dads” were a prominent subculture as fans created content narratives around the fathers taking their daughters to see The Eras Tour. In early…

Membership Required

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial

Already a member? Log in here