tiktok business strategy anthropologie h&m

TikTok content strategy: Anthropologie’s playbook for turning social listening into a viral trend

By Emilie McMeekan - 24 Sep 2025
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Posted by Emilie McMeekan in Strategy

11 months ago

Welcome to CORQ’s weekly analysis of how brands and creators are using TikTok to garner attention, communicate with consumers and drive growth.  Anthropologie’s social listening success A content creator posted a comedy video of herself unboxing a very ordinary rock in front of her boyfriend and pranking him that it had cost $150 dollars at…

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