When it comes to beauty, TikTok draws inspiration from the least likely of places. Its latest source? Disney’s Aladdin – or at least one of the songs on its soundtrack – Arabian Nights is the backdrop to one of the app’s hottest makeup trends. The format is simple: as Will Smith’s Genie croons about being “caught in a dance” and…
Try CORQ. Insights
daily immersion for digital upskilling
- Full access to CORQ, library of case studies, trend reports & campaign analyses
- Up-to-the-minute news blasts direct to your inbox twice a day
- Interactive online education & strategy workshops
