Trend Board: Bedside pouches are an easy mailer idea for beauty and wellness brands

By Caroline Edwards - 11 Sep 2026
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Posted by Caroline Edwards in Trend Boards

1 month ago

Beauty and wellness brands need to participate in the bedside pouch movement, which is a bag where people store their nighttime essentials. These toiletry bags hold everything from lotions to supplements, plus earplugs, eye masks, pillow sprays and lip balms. #BedsidePouch has 202 posts on TikTok, and the most popular type of pouch is a…

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