Creators are saying the phrase “I saw a bird” to their partner to see how they react. Illustrator Limbic Emotions explained the bird theory as a test of connection where you pass by asking more questions and taking an interest in your partner’s experience. Meanwhile, therapist Jeff Guenther criticised the trend and said it has…
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The Alix Earle phenomenon has created a TikTok marketing roadmap for beauty brands in Q1 2023