Trend Board: Jelly “firkins” are the It-bag of the summer with demand +1,000% in one week

By Rufaro Chiswo - 29 May 2026
View Insight

Posted by Rufaro Chiswo in Trend Boards

1 week ago

The trending it-bag of the summer is the “jelly firkin”. The bag’s design is identical to the Hermès Birkin, but made with PVC and is typically pastel and transparent. Essentially a fake Birkin, it is being called a “firkin”. More traditional “firkin” bags are also becoming a trend. Jelly firkins have been primarily popular in…

Membership Required

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial

Already a member? Log in here

Ask CORQ

Get personalised insights with CORQ’s private AI, powered by live data feeds, analysis technology and our ever-growing bank of intelligence produced by experts and editors.
Let’s go