Rejection therapy – seeking out uncomfortable social situations as a means to overcome embarrassment – is a thriving niche on TikTok. Examples include asking strangers for a coffee and singing in public. #Rejectiontherapy has 12,400 posts and #exposuretherapy has 26,800 TikToks. Creator Sophie Jones is one of the biggest advocates for rejection therapy as a…
Membership Required
Try CORQ. Insights
daily influencer intelligence
- A constant stream of influencer talent recommendations
- Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
- Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
- Essential influencer regulations training
Already a member? Log in here
Understanding the viral success of Trend Centrl’s YouTube juggernaut Blue Therapy