influencer-data-charts-H1-2024-hp

UK influencer marketing data charts: Demographic analysis of creators behind the top ads of H1 2024

By Sara McCorquodale - 05 Jul 2024
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Posted by Sara McCorquodale in Strategy

2 years ago

And just like that, we’re halfway through 2024. CORQ has compiled data from the top 300 influencer adverts to identify trends in the influencer demographics producing the most engaging campaigns. Fashion and beauty led the way, winning the largest number of top ads. Clever fashion brands tapped into “duo content” (see this AllSaints ad by Mikey Davison and Ava Black) and…

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