The PR industry’s best-kept secret is CORQ

The only influencer platform built to fuel PR in the digital age

CORQ is uniquely placed to support the PR industry. As the only influencer platform built and led by journalists, we have an intrinsic understanding of how to drive earned media and position brands to deliver business growth.

Our offering includes self-serve influencer discovery, campaign talent research support, and a daily newswire spotlighting key moments for storytelling and product placement on creator channels. PR subscribers also receive three daily trend reports and bitesize data revealing online consumer behaviour. CORQ’s webinar programme supports staff training and our large-scale research papers develop thought leadership on digital transformation.

Subscribe to either our Enterprise or Insights platform to elevate your influencer proposition and deliver standout campaigns.


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What is CORQ for PR?

Enterprise subscribers have unlimited access to CORQ’s curated influencer database, which includes key metrics about each talent alongside contextualising editorial research. This allows users to understand how successful influencers are, who their audience is and if their story aligns with your brand objectives.

Insights subscribers can also tap into self-serve influencer discovery via our daily curated talent lists. Whether you’re designing a campaign for Sober October or looking for sports podcasters, CORQ’s influencer curations spotlight the most relevant people.

See CORQ’s curation of influencers to work with for Movember 2023 here.

CORQ’s research team supports subscribers through curating talent based on PR campaign briefs. Our in-house specialists and global correspondents can return research for briefs within 24 hours, providing data and outlining justification for talent selection.

The brief answering service can be utilised by subscribers to support new business pitches, ambassador identification, mass gifting campaigns and smaller scale activations.

Understand how consumers are behaving online everyday via our exclusive news blasts. CORQ’s bitesize daily analysis covers video content driving spend, snowballing niche communities on social media and viral creator content from the past 24 hours.

Subscribers also receive daily updates on the latest influencer controversies, campaigns and opportunities for brand placement on their channels. Our journalists report on influencer engagements, new baby and house move announcements, as well as new content series, podcasts and projects. All of our work is completely independent, surfacing data and news to help our users develop relationships and raise awareness of their brand.

See our selection of news blasts here.

Toughening influencer regulations is a growing trend across Europe and failing to follow the rules is now being met with harsh penalties. This can also lead to negative publicity for brands, as the media frequently covers regulator investigations into brand influencer campaigns.

CORQ ensures subscribers are up to date on influencer regulations through online training sessions and the latest news on social content that has been banned.

Influencer collaborations have the power to sell-out entire product lines and deliver a sustained lift in earned media. With the growing prevalence of TikTok Shop and a widespread brand focus on social commerce, it is imperative to understand how creator content can deliver commercial business transformation.

With CORQ case studies you’ll get strategy insights from specialists who are maximising digital and seeing profound returns.

Read a CORQ case study here.

CORQ’s webinar programme reacts to the digital environment, allowing users to respond to online shifts as they are happening. This is an easy way to integrate staff training on a monthly basis for both new and experienced colleagues.

Each session is focused on teaching actionable insights. Your team can tune in and immediately use their learnings to shape storytelling and campaign strategy.

Our programme also features exclusive insights from expert speakers sharing their knowledge and data. All webinars can be watched live, after which they are available on-demand 24/7

Find out more here

Effective leadership in digital is a mountainous task. CORQ keeps senior employees informed of substantial shifts in the digital landscape and expert perspectives on how businesses should react through weekly in-depth reports and quarterly large-scale research papers.

Our journalists also forecast crucial changes that stand to impact how brands operate on social media, taking into account a wide range of data and in-house journalistic research.

Find out more about our extensive Gen Alpha research here.

The PR industry on CORQ