Venture capitalists are turning their attention towards influencer founded brands – here’s why

Black TikTokers are striking to fight appropriation of their creative work

Many Black creators on TikTok are refusing to create dances to Megan Thee Stallion’s single Thot Shit in an effort to highlight how often their dances are appropriated by the app’s white creators without receiving any sort of credit. It all started when Black TikToker Erick Louis posted a video pretending to make a dance video to Thot Shit. However, in

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Working with EU influencers post-Brexit: the implications to prepare for

For brands using influencers to raise awareness and launch campaigns in Europe, Britain’s exit from the European Union presents complications – particularly if the UK leaves with no deal. Understanding the implications of this now will allow time to produce strategy which responds to imminent possible changes and prepare for a worst case scenario in

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