33% of Brits find food inspiration from TV shows and streaming services: Key brands and creators capitalising on this trend

Posted by Abby Oldroyd in Analysis

2 months ago

TikTokers are finding fame on the short-form video app by recreating recipes from, or inspired by, popular TV shows and films. According to a recent study by food retailer Gousto, 33% of Brits agree that TV shows and streaming services such as Netflix and Disney+ were among the main sources of their dinner inspiration -…

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