Meenoi’s Yorizori to Workman: Five YouTube shows South Korea’s Gen Z are choosing over traditional television

Posted by Dahee Chung and Hyemi Na in Reports

2 months ago

YouTube is the most dominant video platform globally and consumers in Korea are obsessed. 76.2% of Gen Z head there for entertainment on a daily basis while just half of this demographic watch television. Additionally, in a recent survey asking the “most used video medium after 7pm”, YouTube was most popular and the evening destination…

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