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Saudi Arabia: How brands are diversifying their female-focused content to empower women

Posted by Chloe James in Analysis

11 months ago

The past few years have been significant for women in Saudi Arabia. Thanks to the Kingdom’s Vision 2030 plan – introduced by Crown Prince Mohammed bin Salman in 2016 – there’s been a dramatic acceleration in the movement to empower women, provide them with greater opportunities, and promote gender equality. Key takeaways More brands are…

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