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Saudi Arabia: How brands are diversifying their female-focused content to empower women

Posted by Chloe James in Analysis

7 months ago

The past few years have been significant for women in Saudi Arabia. Thanks to the Kingdom’s Vision 2030 plan – introduced by Crown Prince Mohammed bin Salman in 2016 – there’s been a dramatic acceleration in the movement to empower women, provide them with greater opportunities, and promote gender equality. Key takeaways More brands are…

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