Spring cleaning 2024: 10 creators sharing tidying, organising and cleaning content plus data analysis

Posted by Abby Oldroyd in Analysis

6 months ago

Social media has given rise to the cleaning influencer phenomenon, where creators share cleaning solutions, hacks, transformations and product reviews. This user-generated content drives both awareness and demand for innovative cleaning products. On TikTok, #CleanTok has more than 110 billion views, followed by #Cleaning with 84 billion and #CleanWithMe, which has 14 billion. As for…

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