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Travel apps have surged in popularity since the pandemic: Here’s how they can tap into influencer marketing and analysis of the best campaigns so far

Posted by Abby Oldroyd in Analysis

1 year ago

The online travel booking industry was one of the hardest hit by the 2020 pandemic, with some apps reporting more than 70% less traffic and bookings than in 2019. Lockdowns and social distancing rules were a key motivator for travel companies to accelerate holiday admin and go contact-free, from booking to checking in and processing…

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