Calum Harris

Vegan trend boom for Christmas 2023: Social and data analysis plus who brands should work with

By Abby Oldroyd - 25 Aug 2023
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Posted by Abby Oldroyd in Analysis

3 years ago

According to a 2022 survey commissioned by digital tree planting platform Treedom, one in five Brits planned to incorporate vegan dishes and desserts into their Christmas dinner last year. Of the 2,000 polled, 29% were choosing to ditch meat because they believe it’s better for the environment while 26% wanted to create less food waste, 25%…

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