The ASA guidance getting influencers confused

Kicking off with a bang, welcome to Voice Notes from the Creator Economy with Sara McCorquodale, CEO & Founder of CORQ. and award-winning author. In this week’s voice note, Sara is taking you through…

  • One big move from the Advertising Standards Agency that is seeing influencers net new penalties
  • Two campaign approaches that are strengthening influencer/consumer connections
  • And a measurement tactic that brands will absolutely need in place for 2023