Industry insights

The future of influencer marketing has been shaped by new consumer behaviours that have emerged since the beginning of the coronavirus pandemic. From a sharp increase in ecommerce to the growing importance of social commerce, influencers’ position when it comes to driving businesses’ revenue is now more central and crucial than ever. However, influencers and

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Sarah Jossel, beauty director of Sunday Times Style and the resident beauty expert for This Morning. After a year on Zoom, Sarah shared her insights on the future of beauty in a post-lockdown world. Not only did she dissect her thoughts on our

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Albert Hill, co-founder of The Modern House and Inigo. Previously a design editor and journalist, he approaches homes from a narrative perspective, something he finds lacking in many typical estate agents. Albert discussed the shifts he’s seen in the property market over lockdown,

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with executive editor of Vice, Zing Tsjeng. She is also the author of book series Forgotten Women and presenter of BBC Sounds podcast United Zingdom, which explores the nuances of British identity. In the session Zing discussed the issues faced by

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Shifts in consumer behaviour have been immense over the past year as the world has been forced to pause and develop new lifestyles, unrecognisable to those we maintained pre-pandemic. As lockdown lifts, CORQ will be delivering a series of key Brand Briefing sessions throughout June in which we’ll consolidate learnings on the new normal and

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Charlotte Williams, founder of inclusive marketing and talent agency, SevenSix. An influencer herself, Charlotte founded her business after observing a lack of diversity in both campaigns and in the influencers who were invited to brand events. Diving further into the topic,

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Bolu Babalola, one of Twitter’s most authoritative voices on popular culture and author of Sunday Times bestseller, Love in Colour. Having started her media career as an assistant producer at BBC Comedy, Bolu made her writing breakthrough with her short story Netflix and Chill in

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With the pandemic still dictating our daily lives, one thing that’s made the endless hours of lockdown pass a little quicker is TikTok. Since its early days showcasing overly complicated dance videos, the platform has developed rapidly over the last year to provide a diverse range of content. To learn more about what it’s like

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Lily Barclay, group digital editor of BBC Good Food and Olive Magazine. Having started her career at CBeebies, she previously wrote for publications including National Geographic and Gardeners’ World and now oversees the digital strategy of both platforms and is particularly interested in family food content.

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Vogue lifestyle and beauty writer Twiggy Jalloh. Having started her career interning at the likes of Refinery 29, Twiggy joined the British Vogue team in 2018 and currently balances her role with her wellness podcast Take Ten with Twiggy and producing fashion and travel content for

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with Bronagh Monahan, founder of digital talent management and entertainment company Bronagh Monahan Talent. With six years of experience in the industry, Bronagh started her career at Gleam where she worked with YouTube stars such as Caspar Lee and Victoria Magrath, gaining insight into how to

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As part of our exclusive online events series, Brand Briefings, we hosted a webinar with financial wellness coach Bola Sol. After realising many of her friends felt uncomfortable discussing money, Bola launched her blog to help others navigate and grow more confident with their personal finances. This has since expanded to a podcast and financial accountability group Rich Girl

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