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#HairTok: 10 creators sharing hair content, analysis of the best campaigns and who to collaborate with

Posted by Abby Oldroyd in Analysis

10 months ago

Makeup and beauty have dominated TikTok since its launch, but with the rise of #HairTok, hair content is also having its moment. Brands have been leveraging the popularity of the beauty sub-genre and its burgeoning creators on the short-form video app to establish themselves online. For example, K18 started its #K18HairFlip trend in 2022, which…

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