How 10 local news organisations are growing their audiences and driving engagement on TikTok and Instagram

Posted by Caroline Edwards in Analysis

3 weeks ago

Any news outlets that aren’t on TikTok are missing out on reaching young audiences. As CORQ previously reported, TikTok is the fastest-growing news source for adults, and publications are thriving on the short-form video app. Ofcom’s 2022/2023 News Consumption In The UK report found TikTok is the top news source for 12- to 15-year-olds. Meanwhile,…

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