fbpx

The power of #BookTok: 5 key topics on socials, from the rise of romantasy to crucial pre-order initiatives

Posted by Caroline Edwards in Analysis

5 months ago

From BookTubers (book YouTubers) to the success of #BookTok (32.3M posts), book content is extremely popular on socials and having a huge impact on sales. The fortunes of local bookshops have been turned around by TikTok trends inspiring Gen Z to read more and BookTokers encouraging people to shop locally. Publishers are taking note and…

Membership Required

Try CORQ. Insights

daily influencer intelligence

  • A constant stream of influencer talent recommendations
  • Daily case studies, trend reports and data analysis plus access to CORQ’s full insights library
  • Up-to-the-minute influencer news and consumer data, straight to your inbox twice a day
  • Essential influencer regulations training

Start my trial

Already a member? Log in here