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The Competition and Markets Authority calls for influencers to be fined for failing to disclose ads: The Newsfeed

Posted by Jennifer Adetoro in News

8 months ago

The Competition and Markets Authority (CMA) is calling for the power to fine influencers who fail to declare sponsored posts. George Lusty, senior director for consumer protection at the UK watchdog, told the digital, culture, media and sport committee in the House of Commons fines enforced through court action took too long. He also described the issue as an “endemic market-wide…

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